Rhoqo ngonyaka xa kubhengezwa imibala emitsha yePantone, abayili kuwo onke amashishini bajonga indlela ezi palettes eziya kuthi zibe nefuthe ngayo kuzo zombini imigca yemveliso kunye nokukhetha kwabathengi.

UNancy Dickson, umlawuli oyilayo kwiNkampani yokuSonga isipho (TGWC), ukuba athethe malunga noqikelelo lokunika izipho kunye nemigca yabo ezayo ye-2021 kunye nesimbo.

Xa iqela lokuyila kwi-TGWC liqala inkqubo yokucwangcisa unyaka omtsha, lichitha ixesha liphanda, ngokubhalisela iimagazini, imidiya yoluntu, iinkonzo ze-intanethi kunye nemiboniso ehamba phambili eMntla Melika naseYurophu.Njengeqela, baxoxa ngendlela iipleyiti zemibala emitsha abazibonayo - kunye nemisonto ethe kratya kuzo zonke - ezinokufumana indlela yokungena kwimigca yazo.

Bakwathathela ingqalelo iindlela zentlalo, kunye nobhubhane ngo-2020 obangela ukuvalwa (okugunyazisiweyo okanye ngenye indlela), abathengi abaninzi banike ukubaluleka okubalulekileyo kubomi babo basekhaya: ukwenza igadi kunye nokuthambisa amakhaya abo.“Ukhuseleko lunokuba yeyona nto ithathwayo,” utshilo uDickson.“Abantu baphendukela kwinto ekhululekileyo, ekhuselekileyo nekhuselekileyo phakathi kokunganeliseki kwehlabathi,” uqhubeke watsho uDickson.

IMIBALA

I-retro kunye ne-mid-century ivakalelwa yangoku ibuyile, kunye neepalethi ezinethoni ezicocekileyo xa kuthelekiswa neminyaka embalwa edlulileyo.I-Neon shades ithathe isitulo sangasemva ngelixa imibala evuselela ukuzola iba yeyona nto iphambili.Oku kudlala ngokugqibeleleyo kunye nomkhombandlela wokuthenga abathengi oya kuwo, kunye nokhuseleko kunye nentuthuzelo ephambili.

IMIBONO

Iimvula ziyaqhubeka ukongamela, kwaye i-TGWC yenze iimotifs zale mihla zomnyama ukuze zihambelane neepaleti zika-2021.Oku kubandakanya iinguqulelo ezithonisiweyo zomnyama wesintu kunye neentsimbi, izimbo ezibini ezinike uyilo lwemveli lomnyama umphetho wale mihla.I-Llamas kunye neenyosi zithandwa phakathi kwabagxeki abahle abaya kubonwa yintengiso kwisipho esisongelwe, kunye noshicilelo lwezilwanyana kunye noyilo lwebhotani oluhlala ludumile.Amakhowa kunye nokuphindaphinda kweziqhamo nazo ziya kuvela "njengeentyatyambo ezintsha" kwingqokelela ka-2021.

I-Foil-stamped kunye ne-encapsulated, ii-accents ze-glitter ezingenakuchithwa ziya kuqhubeka zivela ngokunjalo.Kwabo bathanda uyilo olumenyezelayo, iglue-encased glitter igqibelele kuba ayizukuhlala kwindawo apho iphepha lalisetyenziswa khona - okanye libe yinxalenye yembonakalo yomhlaba.

SHIFT EKUNIKENI NGEZIPHO, AMAKHADI OKUBUlisa

Kweli xesha apho ingenguye wonke umntu onokuba kunye ngokobuqu, ukuphana izipho kubaluleke ngakumbi.Yindlela yokubonisa ukuba uyakhathala, kwaye uDickson unethemba elikhulu ngeli xesha leholide nangaphaya.“Asifuni nkunkuma okanye ukugqithisa,” watsho uDickson."Ndingathanda ukubona isipho siba nentsingiselo ngakumbi ... sibe nochuku kunye nentsingiselo kwaye ube nesazela, ulungele indalo kwaye usetyenziswe kwakhona."

Ukutyhala okutsha ukuxhasa abahlobo kunye ne-USPS ngokufanayo ngala maxesha angaqhelekanga kubandakanya ukuthumela amakhadi okubulisa abhalwe ngesandla kubahlobo endaweni yokutyelela de izinto zilunge.Ekuqaleni kobhubhane, “abantu abaninzi babebodwa.Ukufikelela, yindlela olichitha ngayo ixesha leyo kwaye uzenze wena kunye nomntu kwelinye icala nizive ngcono,” utshilo uDickson.

I-TGWC inomgca wamakhadi esipho asebhokisini alungele umkhondo.Amakhadi eholide kunye namakhadi okubulela bebesoloko benikezela asekhona, kodwa ngoku iqela lisebenza ekongezeni imibulelo emitsha kunye noyilo lwekhadi lokubhalela elingenanto kumxube.

IHOLIDI 2020

Uqikelelo lokuba sizakuba phantsi kobhontsi we-COVID-19 ixesha elingakanani, kodwa kubonakala ngathi ixesha leeholide lisondele kwisiqhelo kunokuba silindele.Kwiingxaki, abathengi bahlala bebambelela kwizitayile zesiNtu ekusongelweni kwezipho kunye neebhegi, kodwa Inkampani ye-Gift Wrap ibona intengiso ebalulekileyo yezombini zemveli kunye neziyolo, eziqaqambileyo, izitayile ezihlekisayo abazenzileyo njengoko sasisiya kubhubhane.

Ngelixa iivenkile zazicotha ukuqalisa ukuthatha oko bezikufuna ngeholide ka-2020, uDickson unika ingxelo yokuba izinto sele ziqalisile ukunyuka ngokuzinzileyo kwihlabathi lokusonga izipho.Oku kuhambelana neshishini lezipho kunye nezinto zokubhala njengoko iivenkile kunye nabathengi bejonge ukubuyela emva emva kwesiphithiphithi sika-2020.

Khuphela kwi-Intanethi